Demi’s Portfolio (Client Projects)

I’ve worked with a wide range of individuals and brands, developing content across different industries and styles. This has helped me become highly adaptable in tailoring content to suit various creative goals and brand identities.

App Promo Reels

This selection showcases some of the short app promo reels I’ve created, where I carefully choose the music, voiceovers, design elements, and video footage to craft engaging, visually compelling content highlighting the app’s features. Each reel communicates the app’s value while maintaining a cohesive visual identity and storytelling style.

Talking Head Reels

I receive raw talking-head footage and handle the complete post-production process to create the polished final result you see here. My work includes cleaning the audio so the script flows smoothly, adding video and text transitions, adding sound effects (pops, clicks, pings), and creating engaging subtitles with expressive emojis. Videos 2 + 4 feature b-roll and supplemental video footage to enhance the storytelling.

Product Promo Reels

Supplement Label Design

Event Promo

Tutorial Edit Reel

The nail salon provided me with raw footage captured on their phone and requested a short, engaging reel. I edited the content into a step-by-step nail tutorial, selected on-trend music, and optimised the pacing for viewer retention. I also implemented SEO to improve discoverability.
Result: The video has reached 463k views and 6k likes (no ads), with figures continuing to grow, further enhancing the salon’s visibility and engagement on YouTube.

Tri-Fold Physical Leaflet Design

I created a tri-fold leaflet for a Member of Parliament ahead of the 2024 General Election campaign. The leaflet features a structured six-panel layout, campaign-aligned colour palette, and modern typography to maintain brand consistency and readability. High-quality candidate imagery, concise copy blocks, and clear calls to action were incorporated to support both engagement and print clarity. The final artwork was delivered as a print-ready digital design, with bleed, crop marks, and layout precision optimized for physical distribution.

Video Overlay Design

Created the video campaign overlay for an MP, including typographic layout, font selection, strategic placement of messaging elements, and a subtle fade-out to ensure a smooth, professional finish.